Ales Kernjak
The Future of Retail is the End of Wholesale

Read more

The Future of Retail is the End of Wholesale

Pop Up

Depop's pop-up store in Selfridges

Depop's pop-up store in Selfridges

Taking inspiration from dry cleaners with its utilitarian-feeling moving rail, Depop’s pop up in Selfridges showcases vintage, luxury, reworked, streetwear and independent designers.

“Depop’s mission is to empower the next generation to transform fashion,” said Peter Semple, Depop chief marketing officer in a statement. “Coming together with a fashion authority like Selfridges is an exciting opportunity for members of our community to extend their reach offline and take their business to the next level.”

An innovative and fresh pop up to mark Depop’s first foray into physical retail, bravo!

From Their Modern Bala Bangles To Their New Pop-Up Shop in NYC

From Their Modern Bala Bangles To Their New Pop-Up Shop in NYC

Designed by Madelynn Ringo of Ringo Studio, the first-ever Bala store just launched in the heart of SoHo, New York at 99 Spring Street. Carrying over the brand’s signature color palette, the new playful space features oversized versions of their exercise accessories throughout, like a Bala Bangle, turned into a seat. The Power Ring is used as an archway that welcomes visitors to the shop.

Visitors can get up close and personal with Bala’s growing equipment range, make a purchase, or take Instagram-worthy pics up to 30th September at the SoHo location.

We’re big fans of this dreamy, eye-catching pop up which we’re sure will turn more than a few heads!

Gorgeous Gardenia Pop-Up Installation In Celebration Of Gucci Flora

Gorgeous Gardenia Pop-Up Installation In Celebration Of Gucci Flora

Gucci Beauty brought ‘flower power’ to The Grove in LA with its pop-up dedicated to Gucci Flora ‘Gorgeous Gardenia’ Eau de Parfum. Created in partnership with Nordstrom, the interactive installation gives visitors a chance to discover the joy-fueled fantasy world inspired by this delicious fragrance and surround themselves in the wider world of Gucci Beauty. Interactive elements include a shareable Purikura photobooth, customized makeovers, gift-wrapping services, complimentary floral bouquets, an exclusive Gucci Flora gift bag and more.

A fantastic, interactive experience to create a ‘world’ around the perfume’s launch. Bravo!

Louis Vuitton lends luxury allure at Shanghai Hongqiao Airport

Louis Vuitton lends luxury allure at Shanghai Hongqiao Airport

Louis Vuitton never fails to make an impact, even when they have only a small box to work with…

The striking, surreal design of the pop up located in Shanghai Hongqiao Airport, should stop anyone in their tracks. Bravo!

A Game of Chess in Louis Vuitton Men’s Fall-Winter 2021 Campaign

A Game of Chess in Louis Vuitton Men’s Fall-Winter 2021 Campaign

Louis Vuitton’s playful 2021 chess-themed campaign explores the dress codes that inform our predetermined perceptions of familiar archetypes such as the writer, the artist, the drifter, the salesman, the hotelier, the gallery owner, the architect and the student.

A visually striking, playful and super creative idea by the legend Virgil Abloh, well executed as ever – across presentations and pop ups.

The North Face opened the coldest pop-up store in China

The North Face opened the coldest pop-up store in China

The North Face might have had to shut down temporarily its iconic store in Genting Ski Resort during the biggest and well-known winter sports event coming to Beijing in 2022, however, they took this chance to really celebrate those who are in search of new adventures.

This ‘coldest’ pop-up store called out all of those who share the spirit of #NeverStopExploring

A fantastic example of a brand connecting with its culture and purpose.

Burberry's latest brand activation location? A scenic island in South Korea

Burberry's latest brand activation location? A scenic island in South Korea

The fashion label has erected a topographic mirrored sculpture on South Korea’s Jeju Island, in which guests can experience an immersive phygital journey.

An eye-catching pop up that (literally) mirrors its environment. Bravo!

,

Burberry opens “The World of Olympia” pop-up store at Landmark, Hong Kong

,
Burberry opens “The World of Olympia” pop-up store at Landmark, Hong Kong

In celebration of its signature Olympia bag, Burberry launched “The World of Olympia” pop-up with the largest sculpture and installation at LANDMARK.

The interactive pop-up showcases all facets of the sculptural Olympia bag, including its aesthetics, inspiration and craftsmanship. The impressive architecture of the space, which has been designed to resemble the arc of the Olympia, consists of sweeping curves lined with statues reminiscent of Ancient Greece but reimagined for modern times. An immersive space situated near the pop-up will house various exhibition rooms to bring the world of Olympia to life.’

An eye-catching pop up to capture the attention of shoppers and celebrate their Olympia bag!