Right on the heels of its new Los Angeles store launch, Glossier opened the doors of its first-ever global flagship in London. Located in the oldest building in Covent Garden, Glossier London will be an inviting centre for U.K. and European fans of the brand to enjoy immersive retail experiences.
Glossier’s signature pink encases the townhouse’s traditional architecture with bountiful soft fabrics and sleek rosy marble. An essential part of the label's in-store experience is the presence of Glossier Editors — on-site aficionados who are ready and willing to share their expertise with beauty lovers of all levels.
To celebrate the launch, Glossier offered customers exclusive London-themed products including passport holders.
A fantastic experience on offer from the viral, Millennial favourite!