Brand Experience

Nike debuts 3D billboard in Shinjuku in run-up to Air Max Day

Nike debuts 3D billboard in Shinjuku in run-up to Air Max Day

Nike continues to pull out the stops for Air Max Day and this billboard in Tokyo’s Shinjuku area complete with 3D activation is no exception!

The campaign features the instantly recognizable orange Nike sneaker box, which bursts open to reveal numerous Air Max styles in multiple colorways while hinting at the inspiration behind each shoe.

An eye-catching display to celebrate the iconic sneaker…

Valentino to Stage Re-Signify Brand Experience in Beijing

Valentino to Stage Re-Signify Brand Experience in Beijing

The “Valentino: Re-Signify Part Two Beijing” experience, which follows a first event in Shanghai, was unveiled on Oct. 16 and will be open to the public until Nov. 7 at SKP.

A fantastic, interactive installation-based brand experience with a goal to help the brand ‘sync more with the times’ – and a stunning one at that!

Sony's "Lost in Music" campaign – a tech and music pop-up experience in New York City

Sony's "Lost in Music" campaign – a tech and music pop-up experience in New York City

In late 2018, Sony wanted to better unite its multitude of brands and services under one name. They did this by launching the Lost in Music campaign. The music and tech experience immerses visitors by inviting them to create their own personal music track and video by using their heartbeat, movements and gestures.

A fantastic, personalised way for customers to connect with the brand!